How Team Photography Brings Clubs Together Post-COVID
Photography.
Team photo day isn’t just a calendar event — it’s a chance to celebrate being back together. Here’s how photography is helping clubs strengthen their identity and rebuild a sense of belonging in the post-COVID era.
1. Capturing the Comeback
For many players, especially younger ones, returning to the field after long breaks was a big deal. The first full-team photo post-COVID marks more than just a new season — it’s a symbol of resilience, reunion, and continuity.
“We’re back.” That’s what a great photo says without a single word.
2. Rebuilding Club Identity
Clubs lost a sense of visual continuity during lockdown — no new team shots, no updated websites, no matchday programmes. Updated photography gives clubs a refreshed look and helps restore a strong, unified identity across all teams.
- Updated team photos for social media & newsletters
- New portraits for player profiles and announcements
- Cohesive visual branding for posters, sponsorships & club shops
3. Making Everyone Feel Included Again
Some players returned right away. Others took longer. Some teams had new faces. Team photography is an inclusive, visible way of saying: “You belong here.”
It gives every player their moment, no matter their role or how long they’ve been with the club. Parents love it. Players feel proud. It reinforces that sense of team in a way words often can’t.
4. Sharing Stories, Rebuilding Spirit
Photos are content gold. Clubs can use team and individual photos to:
- Welcome new players or coaches
- Highlight return-to-play moments
- Celebrate key milestones post-pandemic
- Reignite community engagement online
- Whether it’s a “throwback to pre-COVID” or “first full team photo in two years,” sharing these visuals builds excitement and engagement within the club and the wider community.
5. A Chance to Pause and Celebrate
In a world where things move quickly again, photo day provides a moment of pause. A reminder to stop, line up, and smile. To acknowledge the team as it is right now — before the next match, the next injury, or the next reshuffle.
It’s a way of saying, “This season matters.”
Final Thoughts
Team photography may seem like a simple tradition, but its impact post-COVID is anything but small. It helps players reconnect, clubs rebuild their identity, and communities celebrate the joy of playing — together again.
If your club hasn’t updated its team photos in a while, there’s never been a better time.
